Advertising in eSports: What are you waiting for?

Advertising in eSports: What are you waiting for?

Advertisers have been Piggybacking off sports events for years. This is either physical advertising at the event or advertising on the platforms that broadcasting the events.  Viewers see large amounts of paid-for advertising at sports events: next to the field, or at...
All Millennials have this Dangerous Addiction

All Millennials have this Dangerous Addiction

People develop different addictions at different times in their lives, but overall people tend to develop specific addictions when they are younger due to them going through large amounts of change. Thus addictions like smoking and drinking are developed at younger...
The Power of Social Influencer Marketing

The Power of Social Influencer Marketing

Modern day society is filled with people who are constantly glued to their screens and base majority of their opinions on what they find on social media. The days of being influenced by your favourite movie star in their newest film has slowly diminished and social...